’CSR, Stakeholder Relations and New Social Media’ workshop

It is with great pleasure that we invite you to our ’CSR, Stakeholder Relations and New Social Media’ workshop on June 17, 2010. The workshop is held in connection with cbsCSR's Responsible Business in the Blogosphere project on CSR and online social media.

We have succeeded in gathering an amazing group of people who will each give a presentation and discuss with us their professional experiences with new social media and business. Please see programme below.

You are invited to join us for the entire day at CBS. However, the morning program is primarily planned for an academic audience and the afternoon for both academic and corporate friends. But, you are most welcome to join us all day.

Registration is not necessary.

This day is part of a research project supported by the Ministry of Science. It is a 3 year research project conducted in collaboration between CBS, DTU and Universitá degli Studi di Milano. The objective of the research project is to investigate how corporate reputations for being a responsible business are constructed online in virtual social networks. The research project will analyze the socio economic value of economic, social and environmental responsibility. The intention is to develop measurement systems that include online-users construction of what we refer to as corporate ethical reputations.