memsc
Department of Management, Society and Communication
Michael
Etter
Associate professor
E-mail:
me.msc@cbs.dk
519732
Presentation
I study how new information and communication technologies, such as social media, impact the formation of reputation and legitimacy, and how corporations can strategically use these technologies for corporate communication and PR. The aspect of CSR plays thereby a crucial role in my research.
Primary research areas
Social Media
Corporate Reputation
Corporate Social Responsibility
Legitimacy
Corporate Communication and PR
Social media
Link to this homepage
www.cbs.dk/en/staff/memsc
Courses
Public Relations and Issues Management
Supervision
I supervise Master and Bachelor theses on social media, reputation, legitimacy, CSR, corporate communication, and PR.
Selected publications
Etter, M. A., Ravasi, D., & Colleoni, E. (2018). Social media and the formation of organizational reputation. Academy of Management Review, (ja).
Etter, M. (2014). Broadcasting, reacting, engaging–three strategies for CSR communication in Twitter. Journal of Communication Management, 18(4), 322-342.
Castelló, I., Etter, M., & Årup Nielsen, F. (2016). Strategies of legitimacy through social media: The networked strategy. Journal of Management Studies, 53(3), 402-432.
Etter, M. A., & Vestergaard, A. (2015). Facebook and the public framing of a corporate crisis. Corporate Communications: An International Journal, 20(2), 163-177.
Ravasi, D., Rindova, V., & Etter, M., Cornelissen, J., (2018). The formation of organizational reputation. Academy of Management Annals.
Publications List
Publications sorted by:
2023
Daniel Lundgaard; Michael Etter / Everyday Talk on Twitter : Informal Deliberation About (Ir-)responsible Business Conduct in Social Media Arenas.
In: Business & Society, Vol. 62, No. 6, 7.2023, p. 1201-1247
In: Business & Society, Vol. 62, No. 6, 7.2023, p. 1201-1247
Journal article > peer review
Laura Illia; Elanor Colleoni; Michael Etter; Katia Meggiorin / Finding the Tipping Point : When Heterogeneous Evaluations in Social Media Converge and Influence Organizational Legitimacy.
In: Business & Society, Vol. 62, No. 1, 1.2023, p. 117-150
In: Business & Society, Vol. 62, No. 1, 1.2023, p. 117-150
Journal article > peer review
2022
Ali Aslan Gümüsay; Mia Raynard; Oana Brindusa Albu; Michael Etter; Thomas Roulet / Digital Technology and Voice : How Platforms Shape Institutional Processes through Visibilization.
In: Digital Transformation and Institutional Theory. ed. /Thomas Gengenhuber; Danielle Logue; C. R. (Bob) Hinings; Michael Barrett. Bingley : Emerald Group Publishing 2022, p. 57-85 (Research in the Sociology of Organizations, Vol. 83)
In: Digital Transformation and Institutional Theory. ed. /Thomas Gengenhuber; Danielle Logue; C. R. (Bob) Hinings; Michael Barrett. Bingley : Emerald Group Publishing 2022, p. 57-85 (Research in the Sociology of Organizations, Vol. 83)
Book chapter > peer review
Laura Illia; Michael Etter; Katia Meggiorin; Elanor Colleoni / From Micro-level to Macro-level Legitimacy : Exploring How Judgments in Social Media Create Thematic Broadness.
In: Digital Transformation and Institutional Theory. ed. /Thomas Gengenhuber; Danielle Logue; C. R. (Bob) Hinings; Michael Barrett. Bingley : Emerald Group Publishing 2022, p. 111-131 (Research in the Sociology of Organizations, Vol. 83)
In: Digital Transformation and Institutional Theory. ed. /Thomas Gengenhuber; Danielle Logue; C. R. (Bob) Hinings; Michael Barrett. Bingley : Emerald Group Publishing 2022, p. 111-131 (Research in the Sociology of Organizations, Vol. 83)
Book chapter > peer review
Michael Etter / Glen Whelan: Megacorporation : The Infinite Times of Alphabet.
In: Organization Studies, Vol. 43, No. 4, 4.2022, p. 640-643
In: Organization Studies, Vol. 43, No. 4, 4.2022, p. 640-643
Book review > peer review
Lucas Amaral Lauriano; Juliane Reinecke; Michael Etter / When Aspirational Talk Backfires : The Role of Moral Judgements in Employees’ Hypocrisy Interpretation.
In: Journal of Business Ethics, Vol. 181, No. 4, 12.2022, p. 827-845
In: Journal of Business Ethics, Vol. 181, No. 4, 12.2022, p. 827-845
Journal article > peer review
2021
Garima Sharma; Jean Bartunek; Patrice M. Buzzanell; Simone Carmine; Carsyn Endres; Michael Etter; Gail Fairhurst; Tobias Hahn; Patrick Lê; Xin Li; Vontrese Pamphile; Camille Pradies; Linda L. Putnam; Kimberly Rocheville; Jonathan Schad; Mathew Sheep; Joshua Keller / A Paradox Approach to Societal Tensions during the Pandemic Crisis
In: Journal of Management Inquiry, Vol. 30, No. 2, 4.2021, p. 121-137
In: Journal of Management Inquiry, Vol. 30, No. 2, 4.2021, p. 121-137
Journal article > peer review
Michael Etter; Oana Brindusa Albu / Activists in the Dark : Social Media Algorithms and Collective Action in Two Social Movement Organizations.
In: Organization, Vol. 28, No. 1, 1.2021, p. 68-91
In: Organization, Vol. 28, No. 1, 1.2021, p. 68-91
Journal article > peer review
Peter Winkler; Jannik Kretschmer; Michael Etter / Between Tragedy, Romance, Comedy and Satire : Narratives of Axiological Progress in Public Relations.
In: Journal of Communication Management, Vol. 25, No. 4, 2021, p. 353-367
In: Journal of Communication Management, Vol. 25, No. 4, 2021, p. 353-367
Journal article > peer review
2020
Kirk Plangger; Matteo Montecchi; Ilias Danatzis; Michael Etter; Jesper Clement / Strategic Enablement Investments : Exploring Differences in Human and Technological Knowledge Transfers to Supply Chain Partners.
In: Industrial Marketing Management, Vol. 91, 11.2020, p. 187-195
In: Industrial Marketing Management, Vol. 91, 11.2020, p. 187-195
Journal article > peer review
2020
Peter Winkler; Michael Etter; Itziar Castello / Vicious and Virtuous Circles of Aspirational Talk : From Self Persuasive to Agonistic CSR Rhetoric.
In: Business & Society, Vol. 59, No. 1, 1.2020, p. 98-128
In: Business & Society, Vol. 59, No. 1, 1.2020, p. 98-128
Journal article > peer review
2019
Anne Vestergaard; Frederik Schade; Michael Etter / How to Study Public Negotiation of Responsibilities : A Communicative Approach to Business and Human Rights Research.
In: Nordic Journal of Human Rights, Vol. 37, No. 1, 2019, p. 18-41
In: Nordic Journal of Human Rights, Vol. 37, No. 1, 2019, p. 18-41
Journal article > peer review
Matteo Montecchi; Kirk Planggera; Michael Etter / It’s Real, Trust Me! : Establishing Supply Chain Provenance Using Blockchain.
In: Business Horizons, Vol. 62, No. 3, 2019, p. 283-293
In: Business Horizons, Vol. 62, No. 3, 2019, p. 283-293
Journal article > peer review
Michael Etter; Christian Fieseler; Glen Whelan / Sharing Economy, Sharing Responsibility? : Corporate Social Responsibility in the Digital Age.
In: Journal of Business Ethics, Vol. 159, No. 4, 11.2019, p. 935–942
In: Journal of Business Ethics, Vol. 159, No. 4, 11.2019, p. 935–942
Journal article > peer review
Michael Etter; Davide Ravasi; Elanor Colleoni / Social Media and the Formation of Organizational Reputation
In: Academy of Management Review, Vol. 44, No. 1, 1.2019, p. 28-52
In: Academy of Management Review, Vol. 44, No. 1, 1.2019, p. 28-52
Journal article > peer review
2018
Anne Vestergaard; Michael Etter / Business and Human Rights : Exploring the Limits of an Expanding Agenda on Corporate Responsibility.
In: Contracting Human Rights: Crisis, Accountability, and Opportunity. . ed. /Alison Brysk; Michael Stohl. Cheltenham : Edward Elgar Publishing 2018, p. 211–231 (Elgar Studies in Human Rights)
In: Contracting Human Rights: Crisis, Accountability, and Opportunity. . ed. /Alison Brysk; Michael Stohl. Cheltenham : Edward Elgar Publishing 2018, p. 211–231 (Elgar Studies in Human Rights)
Book chapter > peer review
Oana Brindusa Albu; Michael Andreas Etter / How Social Media Mashups Enable and Constrain Online Activism of Civil Society Organizations
In: Handbook of Communication for Development and Social Change. ed. /Jan Servaes. Singapore : Springer 2018
In: Handbook of Communication for Development and Social Change. ed. /Jan Servaes. Singapore : Springer 2018
Book chapter > peer review
Michael Etter; Elanor Colleoni; Laura Illia; Katia Meggiorin; Antonino D’Eugenio / Measuring Organizational Legitimacy in Social Media : Assessing Citizens’ Judgments With Sentiment Analysis.
In: Business & Society, Vol. 57, No. 1, 1.2018, p. 60–97
In: Business & Society, Vol. 57, No. 1, 1.2018, p. 60–97
Journal article > peer review
Scott Banghart; Michael Etter; Cynthia Stohl / Organizational Boundary Regulation through Social Media Policies
In: Management Communication Quarterly, Vol. 32, No. 3, 8.2018, p. 337 –373
In: Management Communication Quarterly, Vol. 32, No. 3, 8.2018, p. 337 –373
Journal article > peer review
Michael Etter; Julie Uldam / Public affairs
In: Medie- og kommunikationsleksikon: [Online]. . ed. /Gunhild Agger; Nete Nørgaard Kristensen; Per Jaubert; Kim Schrøder. : Samfundslitteratur 2018
In: Medie- og kommunikationsleksikon: [Online]. . ed. /Gunhild Agger; Nete Nørgaard Kristensen; Per Jaubert; Kim Schrøder. : Samfundslitteratur 2018
Encyclopedia chapter > peer review
2018
Julie Uldam; Michael Etter / Public diplomacy
In: Medie- og kommunikationsleksikon: [Online]. . ed. /Gunhild Agger; Nete Nørgaard Kristensen; Per Jaubert; Kim Schrøder. : Samfundslitteratur 2018
In: Medie- og kommunikationsleksikon: [Online]. . ed. /Gunhild Agger; Nete Nørgaard Kristensen; Per Jaubert; Kim Schrøder. : Samfundslitteratur 2018
Encyclopedia chapter > peer review
Giulia Ranzini; Nina Kusber; Ivar Vermeulen; Michael Etter / Recommendations for the Sharing Economy : Safeguarding Privacy.
: SSRN: Social Science Research Network 2018, 32 p.
: SSRN: Social Science Research Network 2018, 32 p.
Report
Peter Winkler; Michael Etter / Strategic Communication and Emergence : A Dual Narrative Framework.
In: International Journal of Strategic Communication, Vol. 12, No. 4, 2018, p. 382-398
In: International Journal of Strategic Communication, Vol. 12, No. 4, 2018, p. 382-398
Journal article > peer review
Davide Ravasi; Violina Rindova; Michael Etter; Joep Cornelissen / The Formation of Organizational Reputation
In: Academy of Management Annals, Vol. 12, No. 2, 6.2018, p. 574–599
In: Academy of Management Annals, Vol. 12, No. 2, 6.2018, p. 574–599
Journal article > peer review
2017
Anne Vestergaard; Michael Etter / Business and Human Rights : Exploring an Evolving Agenda for Corporate Responsibility.
Paper presented at The 33rd EGOS Colloquium 2017, 2017
Paper presented at The 33rd EGOS Colloquium 2017, 2017
Paper > peer review
Michael Etter; Christoph Lutz; Gemma Newlands; Giulia Ranzini / Coping with Surveillance Capitalism in the Sharing Economy
Abstract from Reshaping Work Conference. Platform Economy 2017, 2017
Abstract from Reshaping Work Conference. Platform Economy 2017, 2017
Conference abstract for conference > peer review
Giulia Ranzini; Michael Etter; Ivar Vermeulen / European Perspectives on Privacy in the Sharing Economy
Oslo : BI Norwegian Business School 2017, 28 p.
Oslo : BI Norwegian Business School 2017, 28 p.
Report
Peter Winkler; Michael Etter; Stefan Wehmeier / Forms of Talk-Action-Inconsistency : Introducing Reverse Coupling.
In: Management Communication Quarterly, Vol. 31, No. 3, 2017, p. 479–485
In: Management Communication Quarterly, Vol. 31, No. 3, 2017, p. 479–485
Comment/debate > peer review
Giulia Ranzini; Gemma Newlands; Guido Anselmi; Alberta Andreotti; Thomas Eichhorn; Michael Etter; Christian Hoffmann; Sebastian Jürss; Christoph Lutz / Millennials and the Sharing Economy : European Perspectives.
Oslo : BI Norwegian Business School 2017, 70 p.
Oslo : BI Norwegian Business School 2017, 70 p.
Report
Giulia Ranzini; Michael Etter; Christoph Lutz; Ivar Vermeulen / Privacy in the Sharing Economy
Oslo : BI Norwegian Business School 2017, 18 p.
Oslo : BI Norwegian Business School 2017, 18 p.
Report
2017
Oana Brindusa Albu; Michael Etter / Social Media Mashups: The Ordering and Disordering Role of Social Media Technologies in Organizations
Abstract from 67th Annual Conference of the International Communication Association, 2017
Abstract from 67th Annual Conference of the International Communication Association, 2017
Conference abstract for conference > peer review
Cynthia Stohl; Michael Etter; Scott Banghart; DaJung Woo / Social Media Policies : Implications for Contemporary Notions of Corporate Social Responsibility.
In: Journal of Business Ethics, Vol. 142, No. 3, 5.2017, p. 413-436
In: Journal of Business Ethics, Vol. 142, No. 3, 5.2017, p. 413-436
Journal article > peer review
2016
Oana Brindusa Albu; Michael Etter / Hypertextuality and Social Media : A Study of the Constitutive and Paradoxical Implications of Organizational Twitter Use.
In: Management Communication Quarterly, Vol. 30, No. 1, 2016, p. 5-31
In: Management Communication Quarterly, Vol. 30, No. 1, 2016, p. 5-31
Journal article > peer review
Michael Etter; Thomas Plotkowiak / Network Analysis
In: The SAGE Encyclopedia of Corporate Reputation. ed. /Craig E. Carroll. Thousand Oaks, CA : SAGE Publications 2016, p. 476-478
In: The SAGE Encyclopedia of Corporate Reputation. ed. /Craig E. Carroll. Thousand Oaks, CA : SAGE Publications 2016, p. 476-478
Encyclopedia chapter > peer review
Itziar Castello; Michael Etter; Finn Årup Nielsen / Strategies of Legitimacy Through Social Media: The Networked Strategy
In: Journal of Management Studies, Vol. 53, No. 3, 2016, p. 402–432
In: Journal of Management Studies, Vol. 53, No. 3, 2016, p. 402–432
Journal article > peer review
Michael Etter; Anne Vestergaard / Third Level of Agenda Building and Agenda Setting during a Corporate Crisis
In: The Power of Information Networks: New Directions for Agenda Setting. . ed. /Lei Guo; Maxwell McCombs. New York : Routledge 2016, p. 175-189 (Routledge Studies in Global Information, Politics and Society, No. 8)
In: The Power of Information Networks: New Directions for Agenda Setting. . ed. /Lei Guo; Maxwell McCombs. New York : Routledge 2016, p. 175-189 (Routledge Studies in Global Information, Politics and Society, No. 8)
Book chapter > peer review
2015
Michael Etter; Finn Årup Nielsen / Collective Remembering of Organisations : The Co-Construction of Organisational Pasts in Wikipedia.
Paper presented at The 65th Annual Conference of the International Communication Association, 2015
Paper presented at The 65th Annual Conference of the International Communication Association, 2015
Paper > peer review
Michael Etter; Finn Årup Nielsen / Collective Remembering of Organizations : Co-construction of Organizational Pasts in Wikipedia.
In: Corporate Communications, Vol. 20, No. 4, 2015, p. 431-447
In: Corporate Communications, Vol. 20, No. 4, 2015, p. 431-447
Journal article > peer review
Michael Etter; Anne Granly Vestergaard / Facebook and the Public Framing of a Corporate Crisis
In: Corporate Communications, Vol. 20, No. 2, 2015, p. 163-177
In: Corporate Communications, Vol. 20, No. 2, 2015, p. 163-177
Journal article > peer review
Michael Etter / From Social Media Responses to News Media Echoes
Paper presented at The 4th International Conference on Crisis Communication, 2015
Paper presented at The 4th International Conference on Crisis Communication, 2015
Paper > peer review
2015
Michael Etter; Christian Fieseler / Memories as Agents in the Communicative Constitution of Organization : On Outcomes of Memory Regulation .
Paper presented at The 31st EGOS Colloquium 2015, 2015
Paper presented at The 31st EGOS Colloquium 2015, 2015
Paper > peer review
Lindsey Blumell; Lea Hellmueller; Michael Etter / Social Media Guidelines and the News Paradigm : Do Internet Regulations Comprise Journalistic Norms in Different Media Systems? .
Paper presented at The Future of Journalism, 2015
Paper presented at The Future of Journalism, 2015
Paper > peer review
Cynthia Stohl; Michael Etter; Scott Banghart; DaJung Woo / Social Media Policies : Implications for Contemporary Notions of Corporate Social Responsibility .
Paper presented at The 65th Annual Conference of the International Communication Association, 2015
Paper presented at The 65th Annual Conference of the International Communication Association, 2015
Paper > peer review
Michael Etter; Itziar Castello / Stakeholder Engagement Through Social Media : Logics and Control Conflicts.
Paper presented at The Academy of Management Annual Meeting 2015, 2015
Paper presented at The Academy of Management Annual Meeting 2015, 2015
Paper > peer review
2014
Michael Etter / Broadcasting, Reacting, Engaging : Three Strategies for CSR Communication in Twitter.
In: Journal of Communication Management, Vol. 18, No. 4, 2014, p. 322-342
In: Journal of Communication Management, Vol. 18, No. 4, 2014, p. 322-342
Journal article > peer review
Michael Andreas Etter; Davide Ravasi; Elanor Colleoni / Social Media Reputation
Paper presented at The Academy of Management Annual Meeting 2014, 2014
Paper presented at The Academy of Management Annual Meeting 2014, 2014
Paper > peer review
Oana Brindusa Albu; Michael Andreas Etter / The Constitutive Power of Twitter : #Hashtag as Hypertext.
Paper presented at The 64th Annual International Communication Association Conference. ICA 2014 , 2014
Paper presented at The 64th Annual International Communication Association Conference. ICA 2014 , 2014
Paper > peer review
2013
Michael Etter; Thomas Plotkowiak / Beziehungspflege in Twitter : Wie Unternehmen den Micro-Blogging-Service nutzen .
In: Kulturspezifik in der europäischen Wirtschaftskommunikation. ed. /Christopher M. Schmidt; Ainars Dimants; Jaakko Lehtonen; Martin Nielsen . Wiesbaden : Springer Science+Business Media 2013, p. 159-179 (Europäische Kulturen in der Wirtschaftskommunikation, Vol. 22)
In: Kulturspezifik in der europäischen Wirtschaftskommunikation. ed. /Christopher M. Schmidt; Ainars Dimants; Jaakko Lehtonen; Martin Nielsen . Wiesbaden : Springer Science+Business Media 2013, p. 159-179 (Europäische Kulturen in der Wirtschaftskommunikation, Vol. 22)
Book chapter > peer review
Anne Vestergaard; Michael Etter / Framing of Ethical Issues in Social Media : The Dynamics between the Active Online Public and News Media.
Paper presented at The 2nd International CSR Communication Conference 2013, 2013
Paper presented at The 2nd International CSR Communication Conference 2013, 2013
Paper > peer review
Michael Etter; Anne Vestergaard Jørgensen / Framing of Ethical Issues in the Network Society : The Interplay between the Active Online Public and News Media.
Paper presented at ICA Pre-conference 2013, 2013
Paper presented at ICA Pre-conference 2013, 2013
Paper > peer review
2013
Michael Etter / Opening the CSR Discourse for Critical Stakeholders in Social Media
Paper presented at The 63rd Annual International Communication Association Conference. ICA 2013 , 2013
Paper presented at The 63rd Annual International Communication Association Conference. ICA 2013 , 2013
Paper > peer review
Oana Brindusa Albu; Michael Etter / Organizational Identity and New Media Technologies : The Performative Effects of the #Hashtag.
Paper presented at The 29th EGOS Colloquium 2013, 2013
Paper presented at The 29th EGOS Colloquium 2013, 2013
Paper > peer review
Michael Etter / Reasons for Low Levels of Interactivity : (Non-) Interactive CSR Communication in Twitter.
In: Public Relations Review, Vol. 39, No. 5, 12.2013, p. 606-608
In: Public Relations Review, Vol. 39, No. 5, 12.2013, p. 606-608
Journal article > peer review
Michael Etter; Elanor Colleoni / Social Media Reputation : Development of a Concept and Its Measurement.
Paper presented at EBEN Research Conference 2013, 2013
Paper presented at EBEN Research Conference 2013, 2013
Paper > peer review
Michael Etter; Elanor Colleoni; Davide Ravasi / Social Media Reputation : Social Media as a Data Source for Corporate Reputation Measurement.
Paper presented at Reputation Institute Global Annual Conference 2013, 2013
Paper presented at Reputation Institute Global Annual Conference 2013, 2013
Paper > peer review
2012
Michael Etter / Corporate Social Responsibility : Die Management-Perspektive.
St. Gallen : D-Druck Spescha 2012, 395 p. (Dissertation der Universtität St. Gallen Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften sowie Internationale Beziehungen (HSG), No. 3952)
St. Gallen : D-Druck Spescha 2012, 395 p. (Dissertation der Universtität St. Gallen Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften sowie Internationale Beziehungen (HSG), No. 3952)
PhD thesis
Adam Arvidsson; Michael Etter; Elanor Colleoni / General Sentiment and Value : How does Online Sentiment Affect Financial Evaluations?.
Paper presented at The 28th EGOS Colloquium 2012, 2012
Paper presented at The 28th EGOS Colloquium 2012, 2012
Paper > peer review
Anne Vestergaard Jørgensen; Michael Etter; Elanor Colleoni / Mobilization and Resistance through Social Media : Analyzing Content, Effects and Networks in CSR Scandals in the Chocolate Industry.
Abstract from The 62nd Annual International Communication Association Conference. ICA 2012, 2012
Abstract from The 62nd Annual International Communication Association Conference. ICA 2012, 2012
Conference abstract for conference > peer review
Itziar Castello; Michael Etter / Why Stakeholder Engagement will not be Tweeted : Logics and the Power Corset.
Paper presented at The Academy of Management Annual Meeting 2012, 2012
Paper presented at The Academy of Management Annual Meeting 2012, 2012
Paper > peer review
2011
Michael Etter; Mette Morsing; Itziar Castello / Barriers to Dialogue : On the Use of Social Media for CSR Communication in the Pharmaceutical Industry.
Paper presented at The 1st CSR Communication Conference 2011, 2011
Paper presented at The 1st CSR Communication Conference 2011, 2011
Paper > peer review
2011
Michael Etter; Thomas Plotkowiak / CSR-Communication Strategies for Twitter : Micro-Blogging as a Tool for Public Relations.
Paper presented at The 61st Annual International Communication Association Conference. ICA 2011, 2011
Paper presented at The 61st Annual International Communication Association Conference. ICA 2011, 2011
Paper > peer review
Lars Kai Hansen; Adam Arvidsson; Finn Aarup Nielsen; Elanor Colleoni; Michael Etter / Good Friends, Bad News : Affect and Virality in Twitter.
In: Future Information Technology: 6th International Conference on Future Information Technology, FutureTech 2011, Crete, Greece, June 28-30, 2011. Proceedings, Part I. . ed. /Jong Hyuk Park; Laurence T Yang; Changhoon Lee. Vol. 185, Heidelberg : Springer Science+Business Media 2011, p. 34-43 (Communications in Computer and Information Science, No. 184)
In: Future Information Technology: 6th International Conference on Future Information Technology, FutureTech 2011, Crete, Greece, June 28-30, 2011. Proceedings, Part I. . ed. /Jong Hyuk Park; Laurence T Yang; Changhoon Lee. Vol. 185, Heidelberg : Springer Science+Business Media 2011, p. 34-43 (Communications in Computer and Information Science, No. 184)
Article in proceedings > peer review
Lars Kai Hansen; Adam Arvidsson; Finn Årup Nielsen; Elanor Colleoni; Michael Etter / Good Friends, Bad News : Affect and Virality in Twitter .
Paper presented at The 2011 International Workshop on Social Computing, Network, and Services (SocialComNet 2011), 2011
Paper presented at The 2011 International Workshop on Social Computing, Network, and Services (SocialComNet 2011), 2011
Paper > peer review
Michael Etter / Opening the CSR Discourse for Critical Stakeholders in Social Media : When Official CSR Communication and Stakeholder Critique Interfere.
Paper presented at Workshop on Social Media for Social Purposes, 2011
Paper presented at Workshop on Social Media for Social Purposes, 2011
Paper > peer review
Michael Etter / Stakeholder Engagement in Twitter : Micro‐blogging for CSR Communication.
Abstract from The 2nd Nordic Symposium on CSR, 2011
Abstract from The 2nd Nordic Symposium on CSR, 2011
Conference abstract for conference > peer review
2010
Michael Etter; Christian Fieseler / On Relational Capital in Social Media
In: Studies in Communication Sciences, Vol. 10, No. 2, 2010, p. 167–189
In: Studies in Communication Sciences, Vol. 10, No. 2, 2010, p. 167–189
Journal article > peer review
More results... (total 66 results)
2019
Davide Ravasi; Michael Etter; Elanor Colleoni / Why Would the Rise of Social Media Increase the Influence of Traditional Media on Collective Judgments? : A Response to Blevins and Ragozzino.
In: Academy of Management Review, Vol. 44, No. 1, 1.2019, p. 222-226
In: Academy of Management Review, Vol. 44, No. 1, 1.2019, p. 222-226
Comment/debate
2015
Michael Etter; Christian Fieseler / Taking a Social Stance on Social Media : How New Media Bring Risks and Rewards for Online CSR.
In: Communication Director, No. 1, 2015, p. 22-25
In: Communication Director, No. 1, 2015, p. 22-25
Journal article
2013
Michael Etter / "Made in Denmark" Enhances Sustainability Brand
In: CBS Sustainability Quarterly , Vol. 5, 11.2013, p. 13
In: CBS Sustainability Quarterly , Vol. 5, 11.2013, p. 13
Journal article
2015
Facebook’s role in crisis response: Can social media influence the news agenda?
01/10/2015 // Strategic Direction, Vol. 31 Iss: 10, pp. 30-32
Research Projects
Outside activities
|
Name of contractual partner |
Duration of activity |
Type of activity |
|
King's College London |
2018 - current |
Senior Lecturer |