fkmarktg
Department of Marketing
- Center for Tourism and Hospitality Management (THM)
Florian
Kock
Professor
,
CENTER DIRECTOR, PhD
Room:
SOL/D3.38
Tel:
+4538152126
E-mail:
fk.marktg@cbs.dk
361045
Presentation
Florian is Professor of Tourism Management and director of the Center for Tourism and Hospitality Management (THM) at CBS. He is a behavioral scientist who uses psychology, biology and marketing insights to understand and improve human behavior in one the biggest and most complex industries: tourism and hospitality (travel and mobility, leisure, hotels, restaurants, events, sports). Florian seeks to advance managerial practice by collaborating with the tourism and hospitality sector through large-scale funded projects. Enabled by the Carlsberg Foundation, Florian is currently leading a research project with two postdocs, examining the meaning and value of coolness for business and society, with a focus on cool cities, personalities, and sustainable consumption behavior.
In his research, Florian strives to help managers, students, and researchers to understand the needs, feelings, and behaviors of tourists, guests and consumers, with the goal of creating better and more sustainable experiences. His research appears in the leading international journals, has been recognized with international and national awards (Tietgen Award 2022 or Desmond Slattery Award 2018) and is featured in media outlets (FAZ, DIE ZEIT, Politiken, DR, TV2). Florian serves on the editorial boards of the discipline's premier journals and as a referee for various national research organizations.
At CBS, he teaches courses on consumer psychology, tourism management, international marketing, and negotiation management.
Primary research areas
- Evolutionary Psychology
- Embodied Cognition
- Consumer Behavior and Psychology
- International and Cross-Cultural Marketing
- Branding
- Tourism Research
- Quantitative Modelling
Administrative tasks
- Co-chair of the Consumer Research Cluster (CRC)
- Communication Manager of the Center for Tourism and Culture Management (TCM)
- Elective Courses Coordinator
Social media
Link to this homepage
www.cbs.dk/en/staff/fkmarktg
Courses
- Consumer Psychology
- Future Marketing – Consumer Insights and Analytics
- Global Marketing Management
- Strategic Management in Service Firms
- Understanding Consumers across Cultures
Supervision
Florian is currently supervising four Ph.D. students in the areas of consumer psychology and tourism.
Florian supervises ambitious theses in consumer behaviour, branding, tourism research, psychology and international marketing, with a focus on high academic quality and practical impact. Florian Kock prefers quantitative approaches. Contact Florian in good time before the actual start of your thesis with a proposal including an argumentation for its scientific relevance.
Other teaching activities
- Royal Melbourne Institute of Technology (RMIT), Australia
- Leuphana University Lüneburg, Germany
Selected publications
Alexander Josiassen; Florian Kock; A. George Assaf / In Times of War : Place Solidarity.
In: Annals of Tourism Research, Vol. 96, 9.2022
Journal article > peer review
Florian Kock / What Makes a City Cool? : Understanding Destination Coolness and its Implications for Tourism.
In: Tourism Management, Vol. 86, 10.2021
Journal article > peer review
Florian Kock / The Behavioral Ecology of Sex Tourism : The Consequences of Skewed Sex Ratios.
In: Journal of Travel Research, Vol. 60, No. 6, 7.2021, p. 1252-1264
Journal article > peer review
Florian Kock; Astrid Nørfelt; Alexander Josiassen; A. George Assaf; Mike G. Tsionas / Understanding the COVID-19 Tourist Psyche : The Evolutionary Tourism Paradigm.
In: Annals of Tourism Research, Vol. 85, 11.2020
Journal article > peer review
Sebastian Zenker; Florian Kock / The Coronavirus Pandemic : A Critical Discussion of a Tourism Research Agenda.
In: Tourism Management, Vol. 81, 12.2020
Journal article > peer review
Publications sorted by:
2024
Florian Kock; Adiyukh Berbekova; A. George Assaf; Alexander Josiassen / Developing a Scale Is Not Enough : On the Importance of Nomological Validity.
In: International Journal of Contemporary Hospitality Management, 12.2.2024
In: International Journal of Contemporary Hospitality Management, 12.2.2024
Journal article > peer review
Florian Kock; Albert George Assaf; Mike G. Tsionas; Alexander Josiassen; Marion Karl / Do Tourists Stand by the Tourism Industry? : Examining Solidarity During and After a Pandemic.
In: Journal of Travel Research, Vol. 63, No. 3, 3.2024, p. 696-712
In: Journal of Travel Research, Vol. 63, No. 3, 3.2024, p. 696-712
Journal article > peer review
Alexander Josiassen; Anne-Marie Hede; Metin Kozak; Florian Kock; Albert Assaf / Place Solidarity : A Case of the Türkiye Earthquakes.
In: Annals of Tourism Research Empirical Insights, Vol. 5, No. 1, 5.2024
In: Annals of Tourism Research Empirical Insights, Vol. 5, No. 1, 5.2024
Journal article > peer review
2023
Eva Lang; Alexander Josiassen; Florian Kock / A Bibliometric Analysis of Spiritual Tourism Research
In: 2023 Global Marketing Conference at Seoul Proceedings. ed. /Roland T. Rust; Renana Peres; Linda Robinson; Chizuru Nishio; Tony Garrett. Changwon : Global Alliance of Marketing and Management Associations 2023, p. 1087-1101 (Global Marketing Conference Proceedings)
In: 2023 Global Marketing Conference at Seoul Proceedings. ed. /Roland T. Rust; Renana Peres; Linda Robinson; Chizuru Nishio; Tony Garrett. Changwon : Global Alliance of Marketing and Management Associations 2023, p. 1087-1101 (Global Marketing Conference Proceedings)
Article in proceedings > peer review
Friedericke Kuhn; Florian Kock; Martin Lohmann / Personal Prestige through Travel? : Developing and Testing the Personal Prestige Inventory in a Tourism Context.
In: Consumer Behavior in Tourism and Hospitality, Vol. 18, No. 1, 2023, p. 1-16
In: Consumer Behavior in Tourism and Hospitality, Vol. 18, No. 1, 2023, p. 1-16
Journal article > peer review
Astrid Nørfelt; Florian Kock; Ingo Oswald Karpen; Alexander Josiassen / Pleasure through Pain : An Empirical Examination of Benign Masochism in Tourism .
In: Journal of Travel Research, Vol. 62, No. 2, 2.2023, p. 448-468
In: Journal of Travel Research, Vol. 62, No. 2, 2.2023, p. 448-468
Journal article > peer review
Eva Lang; Alexander Josiassen; Florian Kock / Spiritual Tourism : A Review and Synthesis.
In: Innovation-Driven Business and Sustainability in the Tropics: Proceedings of the Sustainability, Economics, Innovation, Globalisation and Organisational Psychology Conference 2023 (SEIGOP 2023). . ed. /Emiel L. Eijdenberg; Malobi Mukherjee; Jacob Wood. Singapore : Springer 2023, p. 175-186
In: Innovation-Driven Business and Sustainability in the Tropics: Proceedings of the Sustainability, Economics, Innovation, Globalisation and Organisational Psychology Conference 2023 (SEIGOP 2023). . ed. /Emiel L. Eijdenberg; Malobi Mukherjee; Jacob Wood. Singapore : Springer 2023, p. 175-186
Article in proceedings > peer review
Alexander Josiassen; Florian Kock; A. George Assaf; Adiyukh Berbekova / The Role of Affinity and Animosity on Solidarity with Ukraine and Hospitality Outcomes
In: Tourism Management, Vol. 96, 6.2023
In: Tourism Management, Vol. 96, 6.2023
Journal article > peer review
Marion Karl; Florian Kock; Alexander Bauer; Brent W. Ritchie; A. George Assaf / When the Future Is Now : An Experimental Study on the Role of Future Thinking and Affective Forecasting in Accommodation Decision-Making.
In: Journal of Travel Research, Vol. 62, No. 5, 5.2023, p. 969-988
In: Journal of Travel Research, Vol. 62, No. 5, 5.2023, p. 969-988
Journal article > peer review
2022
Alexander Josiassen; Florian Kock; A. George Assaf / In Times of War : Place Solidarity.
In: Annals of Tourism Research, Vol. 96, 2022, 4 p.
In: Annals of Tourism Research, Vol. 96, 2022, 4 p.
Editorial > peer review
2022
Mike G. Tsionas; A. George Assaf; Florian Kock / Measuring Managerial Ability in the Hotel Industry
In: International Journal of Hospitality Management, Vol. 103, 5.2022
In: International Journal of Hospitality Management, Vol. 103, 5.2022
Journal article > peer review
A. George Assaf; Mike G. Tsionas; Florian Kock / More General Panel Data Models for Hospitality and Tourism Research
In: International Journal of Contemporary Hospitality Management, Vol. 34, No. 11, 2022, p. 4142-4156
In: International Journal of Contemporary Hospitality Management, Vol. 34, No. 11, 2022, p. 4142-4156
Journal article > peer review
Shabanaz Baboo; Robin Nunkoo; Florian Kock / Social Media Attachment : Conceptualization and Formative Index Construction .
In: Journal of Business Research, Vol. 139, 2.2022, p. 437-447
In: Journal of Business Research, Vol. 139, 2.2022, p. 437-447
Journal article > peer review
Friedericke Kuhn; Florian Kock; Martin Lohmann / The Impact of the SARS-CoV-2 Pandemic on Tourists’ Personal Prestige : An Experimental Study.
In: International Journal of Culture, Tourism and Hospitality Research, Vol. 16, No. 1, 7.2022, p. 238-258
In: International Journal of Culture, Tourism and Hospitality Research, Vol. 16, No. 1, 7.2022, p. 238-258
Journal article > peer review
Alexander Josiassen; Florian Kock; Astrid Norfelt / Tourism Affinity and Its Effects on Tourist and Resident Behavior
In: Journal of Travel Research, Vol. 61, No. 2, 2.2022, p. 299-313
In: Journal of Travel Research, Vol. 61, No. 2, 2.2022, p. 299-313
Journal article > peer review
A. George Assaf; Florian Kock; Mike G. Tsionas / Tourism during and after COVID-19 : An Expert-informed Agenda for Future Research.
In: Journal of Travel Research, Vol. 61, No. 2, 2022, 4 p., p. 454-457
In: Journal of Travel Research, Vol. 61, No. 2, 2022, 4 p., p. 454-457
Letter > peer review
2021
A. George Assaf; Mike G. Tsionas; Florian Kock; Alexander Josiassen / A Bayesian Non-parametric Stochastic Frontier Model
In: Annals of Tourism Research, Vol. 87, 3.2021
In: Annals of Tourism Research, Vol. 87, 3.2021
Journal article > peer review
Marion Karl; Florian Kock; Brent W. Ritchie; Jana Gauss / Affective Forecasting and Travel Decision-making : An Investigation in Times of a Pandemic.
In: Annals of Tourism Research, Vol. 87, 3.2021
In: Annals of Tourism Research, Vol. 87, 3.2021
Journal article > peer review
Adam Lindgreen; C. Anthony Di Benedetto; Florian Kock / Developing Original, Courageous Ideas
In: How to Fast-track Your Academic Career: A Guide for Mid-career Scholars. Cheltenham : Edward Elgar Publishing 2021, p. 51-60 (How To Guides)
In: How to Fast-track Your Academic Career: A Guide for Mid-career Scholars. Cheltenham : Edward Elgar Publishing 2021, p. 51-60 (How To Guides)
Book chapter > peer review
Adam Lindgreen; C. Anthony Di Benedetto; Florian Kock / How to Develop Original, Courageous Ideas in Business Marketing Research
In: Industrial Marketing Management, Vol. 95, 2021, 4 p., p. A1-A4
In: Industrial Marketing Management, Vol. 95, 2021, 4 p., p. A1-A4
Editorial > peer review
2021
Florian Kock / The Behavioral Ecology of Sex Tourism : The Consequences of Skewed Sex Ratios.
In: Journal of Travel Research, Vol. 60, No. 6, 7.2021, p. 1252-1264
In: Journal of Travel Research, Vol. 60, No. 6, 7.2021, p. 1252-1264
Journal article > peer review
Florian Kock; Adiyukh Berbekova; A. George Assaf / Understanding and Managing the Threat of Common Method Bias : Detection, Prevention and Control.
In: Tourism Management, Vol. 86, 10.2021
In: Tourism Management, Vol. 86, 10.2021
Journal article > peer review
Florian Kock / What Makes a City Cool? : Understanding Destination Coolness and its Implications for Tourism.
In: Tourism Management, Vol. 86, 10.2021
In: Tourism Management, Vol. 86, 10.2021
Journal article > peer review
2020
Robert Hoffmann; Thomas Chesney; Swee-Hoon Chuah; Florian Kock; Jeremy Larner / Demonstrability, Difficulty and Persuasion : An Experimental Study of Advice Taking.
In: Journal of Economic Psychology, Vol. 76, 1.2020
In: Journal of Economic Psychology, Vol. 76, 1.2020
Journal article > peer review
Florian Kock; A. George Assaf; Mike G. Tsionas / Developing Courageous Research Ideas
In: Journal of Travel Research, Vol. 59, No. 6, 2020, 7 p., p. 1140-1146
In: Journal of Travel Research, Vol. 59, No. 6, 2020, 7 p., p. 1140-1146
Letter > peer review
A. George Assaf; Mike G. Tsionas; Florian Kock / Dynamic Quantile Stochastic Frontier Models
In: International Journal of Hospitality Management, Vol. 89, 8.2020
In: International Journal of Hospitality Management, Vol. 89, 8.2020
Journal article > peer review
Jin Sun Ahn; A. George Assaf; Alexander Josiassen; Melissa A. Baker; S. Lee; Florian Kock; Mike G. Tsionas / Narcissistic CEOs and Corporate Social Responsibility : Does the Role of an Outside Board of Directors Matter?.
In: International Journal of Hospitality Management, Vol. 85, 2.2020
In: International Journal of Hospitality Management, Vol. 85, 2.2020
Journal article > peer review
Florian Kock / Research Methods for Tourism Students, R. Durbarry (Ed.), Routledge, Abingdon (2018)
In: Tourism Management, Vol. 78, 6.2020
In: Tourism Management, Vol. 78, 6.2020
Book review > peer review
Sebastian Zenker; Florian Kock / The Coronavirus Pandemic : A Critical Discussion of a Tourism Research Agenda.
In: Tourism Management, Vol. 81, 12.2020
In: Tourism Management, Vol. 81, 12.2020
Journal article > peer review
Astrid Warncke Nørfelt; Florian Kock; Alexander Josiassen / Tourism Xenophilia : Examining Attraction to Foreignness.
In: Journal of Travel Research, Vol. 59, No. 8, 11.2020, p. 1386-1401
In: Journal of Travel Research, Vol. 59, No. 8, 11.2020, p. 1386-1401
Journal article > peer review
2020
Florian Kock; Astrid Nørfelt; Alexander Josiassen; A. George Assaf; Mike G. Tsionas / Understanding the COVID-19 Tourist Psyche : The Evolutionary Tourism Paradigm.
In: Annals of Tourism Research, Vol. 85, 11.2020
In: Annals of Tourism Research, Vol. 85, 11.2020
Journal article > peer review
2019
Francis Farrelly; Florian Kock; Alexander Josiassen / Cultural Heritage Authenticity : A Producer View.
In: Annals of Tourism Research, Vol. 79, 11.2019
In: Annals of Tourism Research, Vol. 79, 11.2019
Journal article > peer review
Astrid Nørfelt; Florian Kock; Alexander Josiassen / Destination Identification : A Unifying Conceptualization and Operationalization.
In: Proceedings of the EMAC 2019 Annual ConferenceBrussels : European Marketing Academy. EMAC 2019, 1 p.
In: Proceedings of the EMAC 2019 Annual ConferenceBrussels : European Marketing Academy. EMAC 2019, 1 p.
Conference abstract in proceedings > peer review
Florian Kock; Torsten Ringberg / Embodied Cognition Effects on Tourist Behavior
In: Annals of Tourism Research, Vol. 78, 9.2019
In: Annals of Tourism Research, Vol. 78, 9.2019
Journal article > peer review
Linda Woo; A. George Assaf; Alexander Josiassen; Florian Kock / Internationalization and Hotel Performance : Agglomeration-related Moderators.
In: International Journal of Hospitality Management, Vol. 82, 9.2019, p. 48-58
In: International Journal of Hospitality Management, Vol. 82, 9.2019, p. 48-58
Journal article > peer review
Florian Kock; Alexander Josiassen; A. George Assaf / Scale Development in Tourism Research : Advocating for a New Paradigm.
In: Journal of Travel Research, Vol. 58, No. 7, 2019, 3 p., p. 1227-1229
In: Journal of Travel Research, Vol. 58, No. 7, 2019, 3 p., p. 1227-1229
Letter > peer review
Julia Kick; Florian Kock / The Horns Effect of a Moral Brand Scandal on Perceived Product Quality
In: Proceedings of the EMAC 2019 Annual ConferenceBrussels : European Marketing Academy. EMAC 2019, 1 p.
In: Proceedings of the EMAC 2019 Annual ConferenceBrussels : European Marketing Academy. EMAC 2019, 1 p.
Conference abstract in proceedings > peer review
Ricky Wilke; Alexander Josiassen; Florian Kock; Astrid Norfelt / The Influence of Weather on Tourist Booking Behavior
Abstract from International Conference on Business Management, Economics and Social science (BMESS), 2019, p. 14
Abstract from International Conference on Business Management, Economics and Social science (BMESS), 2019, p. 14
Conference abstract for conference > peer review
Florian Kock; Alexander Josiassen; A. George Assaf / The Xenophobic Tourist
In: Annals of Tourism Research, Vol. 74, 2019, p. 155-166
In: Annals of Tourism Research, Vol. 74, 2019, p. 155-166
Journal article > peer review
Florian Kock; Alexander Josiassen; A. George Assaf; Ingo Karpen; Francis Farrelly / Tourism Ethnocentrism and its Effects on Tourist and Resident Behavior
In: Journal of Travel Research, Vol. 58, No. 3, 2019, p. 427-439
In: Journal of Travel Research, Vol. 58, No. 3, 2019, p. 427-439
Journal article > peer review
2019
Florian Kock; Alexander Josiassen; A. George Assaf / Toward a Universal Account of Country-induced Predispositions : Integrative Framework and Measurement of Country-of-origin Images and Country Emotions.
In: Journal of International Marketing, Vol. 27, No. 3, 9.2019, p. 43-59
In: Journal of International Marketing, Vol. 27, No. 3, 9.2019, p. 43-59
Journal article > peer review
2018
Astrid W. Nørfelt; Florian Kock; Alexander Josiassen / Conceptualization and Empirical Validation of Tourist Xenophilia
In: Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC) 2018: Connect. Engage. Transform. . ed. /Jodie Conduit; Carolin Plewa; Dean Wilkie. Adelaide : University of Adelaide 2018, p. 185
In: Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC) 2018: Connect. Engage. Transform. . ed. /Jodie Conduit; Carolin Plewa; Dean Wilkie. Adelaide : University of Adelaide 2018, p. 185
Conference abstract in proceedings > peer review
Florian Kock; Alexander Josiassen; A. George Assaf / On the Origin of Tourist Behavior
In: Annals of Tourism Research, Vol. 73, 11.2018, p. 180-183
In: Annals of Tourism Research, Vol. 73, 11.2018, p. 180-183
Journal article > peer review
Andreas Wieland; Florian Kock; Alexander Josiassen / Scale Purification : State-of-the-art Review and Guidelines.
In: International Journal of Contemporary Hospitality Management, Vol. 30, No. 11, 2018, p. 3346-3362
In: International Journal of Contemporary Hospitality Management, Vol. 30, No. 11, 2018, p. 3346-3362
Journal article > peer review
Florian Kock; Sebastian Zenker; Alexander Josiassen; Astrid Nørfelt; Ricky Wilke / The Tourism Dilemma : Examining Conflicts between Tourists and Residents.
In: 2018 Global Marketing Conference at Tokyo Proceedings. ed. /Jeonghye Choi. Seoul : Global Alliance of Marketing & Management Associations 2018, p. 635-636 (Global Marketing Conference Proceedings)
In: 2018 Global Marketing Conference at Tokyo Proceedings. ed. /Jeonghye Choi. Seoul : Global Alliance of Marketing & Management Associations 2018, p. 635-636 (Global Marketing Conference Proceedings)
Conference abstract in proceedings > peer review
2017
Florian Kock; Alexander Josiassen; Albert Assaf / A Dual Process Approach to Understand Tourists’ Destination Choice Processes
In: 2017 TTRA Conference Proceedings : Tourism Travel and Research Association: Advancing Tourism Research Globally. Atlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL) 2017
In: 2017 TTRA Conference Proceedings : Tourism Travel and Research Association: Advancing Tourism Research Globally. Atlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL) 2017
Article in proceedings > peer review
Fumiko Kano Glückstad; Florian Kock; Alexander Josiassen; Albert Assaf / Categorization of Destinations and Formation of Mental Destination Representations : A Parallel Biclustering Analysis.
In: 2017 TTRA Conference Proceedings / Tourism Travel and Research Association: Advancing Tourism Research GloballyAtlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL) 2017
In: 2017 TTRA Conference Proceedings / Tourism Travel and Research Association: Advancing Tourism Research GloballyAtlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL) 2017
Article in proceedings > peer review
Florian Kock; Alexander Josiassen; Ingo Karpen; Francis Farrelly / Consumer Xenophobia and Its Effects on Foreign Product Purchase
Paper presented at The Australian & New Zealand Marketing Academy Conference. ANZMAC 2017, 2017
Paper presented at The Australian & New Zealand Marketing Academy Conference. ANZMAC 2017, 2017
Paper > peer review
Emily Chung; Florian Kock; Alexander Josiassen; Ingo Karpen / Exploring Obsession Towards Brands
In: Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC) 2017: Marketing for Impact. . ed. /Linda Robinson; Linda Brennan; Mike Reid. Melbourne : RMIT University 2017, 1 p., p. 59 (Proceedings of the ANZMAC Conference)
In: Proceedings of the Australian and New Zealand Marketing Academy Conference (ANZMAC) 2017: Marketing for Impact. . ed. /Linda Robinson; Linda Brennan; Mike Reid. Melbourne : RMIT University 2017, 1 p., p. 59 (Proceedings of the ANZMAC Conference)
Conference abstract in proceedings > peer review
Florian Kock; Sebastian Zenker; Alexander Josiassen / The Dilemma of Authentic Tourist Experiences and Residential Life in Urban Areas
Abstract from 13th International Conference on Responsible Tourism in Destinations:, 2017
Abstract from 13th International Conference on Responsible Tourism in Destinations:, 2017
Conference abstract for conference > peer review
2016
Alexander Josiassen; Florian Kock; Stefanie Meß / A Formalized Framework of Consumer's Mental Pictures of Country-of-Origin
In: 2016 Global Marketing Conference at Hong Kong Proceedings. ed. /Juran Kim. Changwon : Global Alliance of Marketing & Management Associations 2016, p. 44-48
In: 2016 Global Marketing Conference at Hong Kong Proceedings. ed. /Juran Kim. Changwon : Global Alliance of Marketing & Management Associations 2016, p. 44-48
Conference abstract in proceedings > peer review
Alexander Josiassen; Florian Kock / A Formalized Framework of Tourists' Mental Pictures of Destinations
In: 2016 Global Marketing Conference at Hong Kong Proceedings. ed. /Juran Kim. Changwon : Global Alliance of Marketing & Management Associations 2016, p. 1068-1072
In: 2016 Global Marketing Conference at Hong Kong Proceedings. ed. /Juran Kim. Changwon : Global Alliance of Marketing & Management Associations 2016, p. 1068-1072
Conference abstract in proceedings > peer review
Florian Kock; Alexander Josiassen; A. George Assaf / Advancing Destination Image : The Destination Content Model.
In: Annals of Tourism Research, Vol. 61, 11.2016, p. 28-44
In: Annals of Tourism Research, Vol. 61, 11.2016, p. 28-44
Journal article > peer review
Alexander Josiassen; Linda Woo; Florian Kock / The Imagery–Image Duality Model : An Integrative Review and Advocating for Improved Delimitation of Concepts.
In: Journal of Travel Research, Vol. 55, No. 6, 2016, p. 789-803
In: Journal of Travel Research, Vol. 55, No. 6, 2016, p. 789-803
Journal article > peer review
2015
Alexander Josiassen; Florian Kock; Albert G. Assaf; Linda Woo / Rethinking Destination Image : A Destination Imagery and Image Approach.
Paper presented at The 3rd International Conference on Events, 2015
Paper presented at The 3rd International Conference on Events, 2015
Paper > peer review
Florian Kock; Alexander Josiassen; Albert G. Assaf / The Imagery and Image Model : A Dual Process Approach.
Paper presented at The 9th International Conference Business Management and Legal Studies, 2015
Paper presented at The 9th International Conference Business Management and Legal Studies, 2015
Paper > peer review
2014
Bongkot Phaiboon-Udomkarn; Alexander Josiassen; Florian Kock / Factors Influencing Consumers Willingness to buy of Vitamin C
Paper presented at 2014 Gobal Marketing Conference Singapore, 2014
Paper presented at 2014 Gobal Marketing Conference Singapore, 2014
Paper > peer review
More results... (total 57 results)
2019
Florian Kock (Performer) ; Evan Jordan (Producer) / The Xenophobic Tourist
Bloomington : GoTripDoctor 2019
Bloomington : GoTripDoctor 2019
Sound/Visual production (digital)
Alexander Josiassen; Florian Kock / Turisme. Besøger for mange København?
In: Politiken, 31.8.2019, p. 6
In: Politiken, 31.8.2019, p. 6
Contribution to newspaper - Comment/debate
2023
Hvad kan få dig til at stå i kø?
30/11/2023 // Børsen.dk // Oliver Bodh Larsen
Lyon est-elle encore une ville cool ?
28/03/2023 // Lyon CityCrunch // Pierre Qyrool
Zakaj je hrvaška Istra kul, slovenska pa ne
15/03/2023 // Spletno Delo // Nataša Čepar
2022
Forsker fra CBS vinder den prestigefulde Tietgenprisen
07/12/2022 // Cbs.dk (Copenhagen Business School) // Richard Steed
Kendt turismeforsker vinder prestigefyldt pris
07/12/2022 // Turistmonitor.dk // Sofie Jensen
Surveys show public is willing to pay larger energy bills in solidarity with Ukraine
24/11/2022 // Dispatchist, 24htech, Samachar Central, Techcodex, My Droll, Quick Telecast, Swifttelecast, Knowledia News (US), News Concerns // Copenhagen Business School
_ Sondajele arată că publicul este dispus să plătească facturi mai mari la energie în solidaritate cu Ucraina
24/11/2022 // Fluierul.ro
We are willing to pay larger energy bills in solidarity with Ukraine
23/11/2022 // EurekAlert // Copenhagen Business School
Solidaritet med Ukraine gør folk parate til en større energiregning
23/11/2022 // Cbs.dk (Copenhagen Business School) // Marianne Bom
Tænk grønt eller bliv fravalgt: Turister vil rejse miljøvenligt
07/07/2022 // Lorry.dk (TV2 Lorry) // Josefine Falkenberg
2022
Der bliver stillet bæredygtighedskrav til turistbranchen og den er begyndt at tilpasse sig
06/07/2022 // TV 2 Lorry Regionale Nyheder 19.30 // Josefine Falkenberg
Vores instinkter afholder os fra rejser: Forskere bebrejder pandemien
05/07/2022 // Lorry.dk (TV2 Lorry) // Josefine Falkenberg
Turisterne vender tilbage
04/07/2022 // TV 2 Lorry Regionale Nyheder 19.30 // Josefine Falkenberg
Nyt fag på Supply Chain Management-studiet: -Vi skal være bedre til at forhandle
18/03/2022 // Fremtidens Logistik // Jesper B. Nielsen
Sommerferien skal være sikker og tryg
16/01/2022 // Politiken // Thomas Flensburg, Sune Højrup Bencke, Poul Husted
2021
Carlsbergfondet støtter forskere fra CBS
07/12/2021 // Cbs.dk (Copenhagen Business School)
Forsker har lavet en guide til at gøre dit brand cool
24/11/2021 // Markedsføring.dk
Florian Kock har lavet en guide til at gøre dit brand cool
07/11/2021 // Markedsføring, s.46-48
CBS-professor kåret som årets forskningstalent: Har undersøgt, hvad der gør en by cool
06/10/2021 // Markedsføring.dk
Overbelastet: En pestilens i sommerlandet
25/06/2021 // Weekendavisen // Louise Fogh Hansen
2021
Destination: Ingen steder
12/05/2021 // Weekendavisen // Regner Hansen
En pandemi kan efterlade ar på rejsepsyken
07/03/2021 // Politiken // SUNE HØJRUP BENCKE OG POUL HUSTED
'Køb mig, selvom jeg er grim': Ærlige skilte får os til at købe mere uperfekt frugt og grønt
05/03/2021 // DR.dk // Simon Andersen Nielsen
Vil turister være mindre eventyrlystne efter COVID-19?
25/02/2021 // Cbs.dk (Copenhagen Business School)
2020
Er du også en snob? Nu vil supermarkederne have dig til at købe de grimme varer
08/11/2020 // dr.dk/mad // Louise Grodt Nielsen & Anne Vestergaard Olsen
How to research: One idea to rule them all
02/09/2020 // Cbswire.dk // Anne M. Lykkegaard
Ræd for de syge
03/04/2020 // Weekendavisen // Tine Eiby
2019
Masseturismen breder sig: Flere steder er det allerede kritisk
02/10/2019 // Finans // Frederikke Træholt
Indlæg: "Turismen i København bør styres"
09/09/2019 // Horesta.dk
2018
København kåret som verdens bedste by
24/10/2018 // Jyllands-Posten
2018
Ferie med selfiestang
20/07/2018 // Weekendavisen // Anders Boas
„See America First“: Wie Trumps Nationalismus den weltweiten Tourismus beeinflusst
03/04/2018 // Zeit Online // Nadja Al-Khalaf
2016
Studien für Glückssucher
10/09/2016 // Frankfurter Allgemeine Zeitung
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