Professor Adam Lindgreen joins the Chartered Association of Business Schools’ (CABS) Academic Journal Guide’s (AJG) Scientific Committee

Professor Adam Lindgreen joins the Chartered Association of Business Schools’ (CABS) Academic Journal Guide’s (AJG or simply the Guide) Scientific Committee in the field of Marketing.

The Guide is based upon peer review, editorial and expert judgements following the evaluation of many hundreds of publications, and is informed by statistical information relating to citation. It is a guide to the range, subject matter, and relative quality of journals in which business and management academics publish their research. The primary motivation of the Editors and the Scientific Committee is to provide a level-playing field. The Guide provides emerging scholars with greater clarity as to which journals to aim for, and where the best work in their field tends to be clustered. By the same measure, publication in top journals gives scholars a recognized currency on which career progress can be based; should personal networks deny its currency in one institution, there will be others who will recognize and welcome it.

The Guide is distinctive in that, unlike other journal guides, it is not based purely on some weighted average of journal metrics. Rather, the Guide reflects the perceptions of the Editors, informed by the Scientific Committee and by expert peers and scholarly associations with whom they consulted as to the relative standing of journals in each subject area. As a consequence, there is no mechanistic metrics-based formula that will capture the published ratings.