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Thyra Uth Thomsen

Associate professor , Ph.d., Coach
Thyra Uth Thomsen

Department of Marketing

Solbjerg Plads 3C, 3. sal
2000 Frederiksberg C
Tel.: +45 3815 2164
Fax:+45 3815 2101
E-mail: tt.marktg@cbs.dk



Link to this homepage: uk.cbs.dk/staff/thyra_uth_thomsen

Affiliated with Research Group for Consumer Behaviour - RGCB

My target research area is consumer behaviour; in particular interpretive consumer research. I focus on the relation between consumption and transitional identites. Moreover, I am part of a research project investigating food consumption.

Primary research areas

  • Interpretive consumer research and identity construction
  • Transitional consumption
  • Food consumption
  • Women, motherhood and consumption
  • Consumption of children and young people


Selected publications

  • Thomsen, Thyra Uth & Torben Hansen (2009), The Application of Memory-Work in Consumer Research, Journal of Consumer Behaviour, 8(1), 26-39.
  • The VOICE Group (Andrea Davies, Susan Dobscha, Susi Geiger, Stephanie O'Donohoe, Lisa O'Malley, Andrea Prothero, Elin Sørensen, and Thyra Uth Thomsen) (2008) Reflections on Collaboration in Interpretive Consumer Research. Qualitative Market Research: An International Journal, 11 (2), 147-165.
  • Hansen, Torben, Heidi Boye & Thyra Uth Thomsen (2009), Post-purchase Stress in the Consumer Food Marketplace, Journal of Marketing Trends, 1(1).
  • Hansen, Torben, Heidi Boye & Thyra Uth Thomsen (2009) Involvement, competencies, gender and food health information seeking. British Food Journal, forthcoming.
  • Thomsen, T.U. and E.B. Sørensen (2007) The Road to Motherhood. Advertising and Society Review, vol 7 issue 4.
  • Thomsen, T.U. & E.B. Sørensen (2006) The First Four-wheeled Status Symbol - Pram Consumption as a Vehicle for the Construction of Motherhood Identity. Journal of Marketing Management, Vol. 22, no. 9-10, S. 907-927.
  • Thomsen, T. U. (2004) Children – automobility’s immobilized others? Transport Reviews 24(5) pp: 515-32.
  • Fotel, T. and T. U. Thomsen (2004) The surveillance of children’s mobility. Surveillance & Society 1(4) pp: 535-554.
  • Thomsen, T.U. (2001) Persontransportens betydning for individet i et identitetsperspektiv - med fokus på transportmiddelvalg, Ph.D. afhandling, Institut for Afsætningsøkonomi, Handelshøjskolen i Århus.
  • Thomsen, T.U. (2001) Identity and travel mode choice. University of Bath. Environment and wellbeing. IAREP Conference Proceedings, 2001, pp: 307-310
  • Thomsen, T.U. (2001) Transportmiddelvalg - spiller identitet nogen rolle?, Transportrådet og Trafikforskningsgruppen, Trafikdage på Aalborg Universitet, Konferencerapport 2, 2001, pp: 137-144.
  • Thomsen, T. U. (2000) Transportmiddelvalg og identitet, Transportrådets Nyhedsbrev, August 2000, pp. 2-4.


Last updated by webmaster 21/05/2012