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Tore Kristensen

Professor with special responsibilities
Tore Kristensen

Department of Marketing

Solbjerg Plads 3C, 3rd floor
DK-2000 Frederiksberg C
Denmark

Tel.: +45 3815 2131
Fax:+45 3815 2101
E-mail: tk.marketing@cbs.dk

• Experts@cbs
• Research@cbs

Link to this homepage: uk.cbs.dk/staff/tore_kristensen

Affiliated with Center for Design and Business Development - CDV and Imagine... Creative Industries Research

Primary research areas

• Creative marketing
• Design strategies
• Emotions
• Physical space and architecture

Administrative functions

Selected publications

• "Benefits from Integration of Marketing and Design" in Jacqueline Pels and David W. Stewart (eds) Marketing Strategies for Global Organizations American Marketing Association, 2000
• "Commisioning design" in Technology Analysis and Strategic Management Vol. 14. 1, 2002
• “Corporate Communication in the Emerging Network Economy: A Provider of Common Knowledge” in Corporate Communication An International Journal, Nr 4, 2004
• ”Innovationslandskaber” Nordiske Organisasjons Studier Vol. 4, 2003
• ”The physical context of creativity” in Creativity and Innovation Management, June Vol. 13, 2004
• “Plagiarism: Consumers' Acceptance” in European Advances in Consumer Research Vol. 5, 2003
• “The consumer as a designer” in review
• “Design and the other business functions” in review
• “Challenges and Benefits of better Integration between Marketing and Design” in review
• “Designing marketing management” in review