BMP Resource Base
Welcome to BMP Resource Base. Here you can locate five various types of documents:
1: Publications by BMP’s researchers
2: Press cuts concerning BMP’s researchers
3: BMP working papers (academic papers that are not yet published)
4: BMP Management Insights (shorter papers presenting tools and models to implement)
5: BMP Commentary (shorter comments on current issues)
Our Resource Base is organized by the following subjects:
Customer Universe Based Execution (CUBEical)
Market Leadership
Relations and Networks
User-Driven Innovation and Customer Involvement in Innovation
Customer Universe Based Execution (CUBEical)
Link to the front cover of the book Inside the Customer Universe:
Link to Wiley's homepage on the book
Relations and Networks
Downloade the Paper A Framework for Analyzing Relationship Governance:
User-Driven Innovation and Customer Involvement in Innovation
Downloade the Paper Relationship-specific Antecedents of Customer Involvement in New Product Development
Last updated by Anne Overgaard Jørgensen 09/02/2011
BMP Resource Base
Download Papers, Press cuts, Working papers, Management insights and Commentary by BMP’s Researchers
Præsentation fra morgenmødet ”Kundepleje – et varmt emne i økonomisk kolde tider” (1. december 2008)
Her kan du læse og downloade artikler om kundepleje skrevet af direktør Henrik Andersen og professor Thomas Ritter
Call for papers - Journal of Purchasing & Supply Management
Chris Ellegaard, lektor ved BMP er gæsteredaktør for Journal of Purchasing & Supply Management's særnummer om "Purchasing and Supply Management in the Construction Industry". Hvis du er interesset i at skrive et paper til nummeret, se følgende call for paper.
Download artikler af Henrik Andersen og Thomas Ritter
Her kan du læse og downloade artikler om kundesegmentering og markedeslederskab skrevet af direktør Henrik Andersen og professor Thomas Ritter
Præsentation fra morgenmøde ”CUBEical Thinking for KAM” (18. september 2008)
Her kan du downloade direktør Henrik Andersen og professor Thomas Ritters powerpoints slides fra morgenmødet den 18. september 2008.
Præsentation fra morgenmøde ”CUBEical Thinking for FMCG” (17. september 2008)
Her kan du downloade direktør Henrik Andersen og professor Thomas Ritters powerpoints slides fra morgenmødet den 17. september 2008.
BMP is hosting the 4th International Conference on Business Market Management, 2009
The 4th International Conference on Business Market Management is hosted by Center for Business Marketing and Purchasing (BMP) at Copenhagen Business School in collaboration with the Journal of Business Market Management
”Inside the Customer Universe: How to Create Unique Customer Insight and Drive Profitable Revenue Growth”
Ny og spændende bog af Thomas Ritter og Henrik Andersen
