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Alumni Newsletter, 2004, no. 4

Alumni newsletter Dec 2004

2004 has been a very exciting year, marked by, among other things, new programmes within politics, psychology and tourism. We have created new centres within European culture, America (both South and North) and Imagine…, an interdisciplinary centre that explores creativity in companies. To mention but a few things…
What all these initiatives have in common is a growing movement away from business economics in its narrowest sense. Or rather, away from the notion of what business economics only is.
In December a unanimous executive committee decided to appoint a Dean of the Faculty of Languages, Communication and Cultural Studies, who has an MSc in computer science ( cand.merc.(dat.)) and who has been the Head of Department of the Department of Management, Politics and Philosophy… Why?
And what is it about the students at CBS? Do they´not have enough to do? In 2004 our students have been busy with both studies and extra-curricular activities, which make them especially attractive on the labour market and which develop them to a degree studies alone cannot - and which on top of it all are unpaid.
For example, a group of master’s students from three different MSc (cand.merc.) programmes travelled to Emory University in Atlanta, Georgia to participate in an international case competition. Students from around the world had seven hours to analyse a case and prepare a presentation. The result was third place out of the 20 very best business schools in the world.
It was a unique ’out-of-the-box thinking strategy’ for Nike’s capture of the Chinese market, which earned the CBS team the excellent placing in the international PIM Case Competition.
But this is just one example…read more in the articles on the right.
We would also like to take this opportunity to wish everyone a Merry Christmas and an inspiring New Year.

Last updated by Janie Huus Tange 29/01/2009