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HAS.TOHO - Tourism and Hospitality* Q3

Faculty
Adriana Budenau and Ana Maria Munar
Course Coordinator
Lise Lyck
Prerequisite/progression of the course
The students must document a level in English equal to TOEFL 575 and a level in mathematics equal to Danish level B.
Course content, structure and teaching
Course content: Tourism and hospitality are core items of the study, why a deep knowledge and understanding of the disciplines is required both theoretically and at the applied level. Also insight in the frames and incentives behind government and international policy will be gained.
Teaching methods: Lectures and case analyses.
Learning Objectives
  • Tourism definitions and concepts, including destination theory and hospitality concept
  • Tourism history and development
  • Demand theory and tourism motive theory and models
  • Supply and intermediaries in tourism
  • The relations between tourism and transport, value chain, externalities
  • Tourist attraction theory
  • Accommodation systems and options
  • The roles of private and public sector in tourism
  • Economic impact- income multiplier and externalities
  • Cultural and social impacts and measurement of these effects
  • Tourism and sustainability
  • The concepts urban, rural and coastal tourism and theories for this kind of tourism
  • Experience economy – models and practise
  • Business tourism concepts and definitions
  • Theories and practise for meeting place tourism
  • Incentive tourism - models and practise
  • Descriptive knowledge on global tourism and of sources to this information
  • Exhibition tourism
  • Knowledge on the main quantitative and qualitative tourism models
Type of examination, exam aids and assessment
The exam is a 72-hour group project. The exam is an individual oral exam, which takes its point of departure in the group project. The individual assessment is based on a combined evaluation of the written work and the individual’s performance. Group size is from 2 to 4 persons. The project can be maximum 10 pages in length. The evaluation is done with an internal second examiner.
Exam aids: No aids permitted at the oral exam.
Recommended literature
  • Page, Stephen J. and Brunt, Paul et al.: ”Tourism: A modern Synthesis” – Second Edition”, Thomson Learning, 2006.
  • Davidson, Rob and Cope, Beulah: “Business Travel”, Prentice Hall, 2003.

Last updated by The electives office 14/11/2009