Grundtvigsvej 37
DK-1864 Frederiksberg C.
Telefon: +45 3815 2989
Fax: +45 3815 2102
E-mail: info.cme@cbs.dk

In time with the dissemination of the knowledge society, both businesses and their activities are influenced by the increased focus on knowledge and not least the creation of knowledge. This leads to a diminishing of the traditional distance between practice on one side and research & teaching on the other and to a dissolving of the distinction between the two sides.

Both sides must be developed to the new situation and thus many previous standards and rules must change. In more and more aspects, practice must integrate teaching and science, whereas research and teaching must increasingly adapt to the development as it is.

Many firms undergo extensive changes of organization and accordingly a lot of economic research and teaching must change perceptions, definitions, concepts, etc. A difficult and long-term process, but it is under way.

Summarizing and transversely of previous conceptions, Knowledge Creation appears as a key concept in the process of change and thereby also as a focus in the research areas of CME.

The Center of Market Economics has two core research areas that reinforce each other; empirical based market economics and the CME e-learning concept.

Building on these core areas, the CME research is situated on the borderline between business-to-business marketing, information and communication technology (ICT)/information theory, e-learning and economic theory. CME works to exploit synergy effects between these areas to the maximum by developing new transverse areas.

Apart from traditional research areas like organizational buyer behavior, growth in small and medium sized enterprises, institutional limits on market orientation and the philosophy of science/business ethics (to mention some of the faculty's former research areas), the CME research aim at developing new transverse areas such as:

Strategic Business Market Forecasting/Business Intelligence, which combine business-to-business marketing, statistics, strategy, economic theory, management accounting, organizational theory and ICT/information theory. The aim is to research into the development of firm's capabilities in understanding and handling changes in the external environment. This area is increasing in importance in the knowledge society. Paradoxically the area has been neglected and under researched by the international scientific community partly because attention has been focused on firm internal factors and partly because of the transverse character of the area.

Digital competition/the business conditions of the future, which deals with how ICT affect the conditions of the firm and how firms, networks and markets change as a result of ICT. In contrast to the traditional e-business/e-trade research (which often focuses on technical and practical aspects) the CME aim at placing the strategic and economic aspects center stage. Relationship marketing, research in virtual companies, mass customization and the global 1-to-1 approach in marketing and production are integral parts of this research.

E-learning competence; the CME looks at e-learning as a new and general form of learning using electronic networks. E-learning competence is about creating, managing and operating learning processes in inter, intra and extra networks. The learning organization/virtual learning/virtual pedagogy has in recent years developed internationally as independent and important areas of research and development. The Center is pursuing active work in the field.

Market economic methodology. Concurrent with changes in the economic phenomena into being more interactive and dynamic not least in virtual networks, the need for methods enabling the construction of new more specific models which take these phenomena into account instead of more general models increase in importance. Not least the combination of methods resting on various paradigmatic foundations will be a requisite field to be developed.

These transverse areas are expected to form the basis of the research at the Center in the coming years.

CME has during the academic year 2001 had about 1 man-year to sustain its research effort. A detailed decomposition of these resources to areas is not possible as each researcher at CME covers more areas.

Current research staff:
Senior Associate Professors: Søren Heede, Orla Nielsen

Associate Professors: Henrik Johannsen Duus, Michael Pettersson, Marcus Schmidt

Visiting Professor: David E. Smith

Ph.D.students: Frank Lindberg (until Sept. 1), Anitta Dejgaard, Søren Dejgaard

The research results for each area
All research areas have produced results in the Modus 1 as well as the Modus 2 domain (see Gibbons et al. 1994: "The New Production of Knowledge: The Dynamics of Science and Research in Contemporary Societies", Sage Publications, London). Modus 1 research is traditionally expressed in the form of publications, whereas the results of Modus 2 research is expressed through the initiated development projects and through cooperation with leading Danish companies, first and foremost the A. P. Møller group, especially in research, development and the execution of the CME e-learning concept. An overview of the substantial Modus 2 research produced at the CME can be had from the yearly center report as well as the status report at the last meeting of the faculty council in 2001. The Modus 1 work is counted below. A total of 21 publications have been produced. A more detailed listing of the publications may be found in the center report.

Strategic Business Market Forecasting/ Business Intelligence
Two publications have been produced during the year 2001.

Digital Competition/The Business Conditions of the Future
Four publications have been produced during the year 2001.

E-learning Competence
Four publications have been produced during the year 2001

Market Economic Methodology
Eleven publications have been produced during the year 2001. This includes one ph.d. dissertation.

In total one man-year has produced 21 publications (uniformly distributed in all categories) and a substantial amount of Modus 2 research.

Click here to see Center of Market Economics 2001 publications in CBS's research database Research@CBS

The goals of 2001 were met in accordance with the department's plan for development. The department staff have performed very well and to the utmost satisfaction when you consider the many duties and the relatively big responsibility they were asked to undertake.