An Idea is Worth More Then a Factory! Meet the CEO of Italy's leading innovation company, GEOX at Copenhagen Business School!

The result of a short walk taken during a break between speeches at a wine business trade fair, the idea for a “breathable shoe” led to the founding of GEOX, a company that is today a leader in the Italian and international shoe industry, with over 1.000 retail outlets in 103 countries worldwide.

Mr Polegato will share his thoughts on the importance of innovation and technology in product development and how a simple idea can lead to the establishment of a globally successful company.

The presentation be will concluded with a Q&A!

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