Sanne Frandsen: Employer Branding

How can Employer Branding effect the perception of a company as an attractive workplace among potential and existing employees?

And how does a company’s reputation as a corporate social responsible player influence the organization’s ability to attract and retain talents?

These are the two main questions of my research in which I build theory at the intersection of Organization and Communication focusing on identity and identification in both streams of literature.

Startdato:
01.09.2007

Link til personlig hjemmeside:
Sanne Frandsen

Finansieringsform:
Erhvervsphd

Hovedvejleder:
Mette Morsing

Tilknyttet:
Institut for Interkulturel Kommunikation og Ledelse

Sidst opdateret af Katja Høeg Tingleff 25.03.2011